We attended today’s Houston Postal Customer Council Meeting held at the downtown USPS facility. The focus was on the upcoming prmotional programs hosted by the Postal Service. The first slide of the presentation read: “The report of our death is greatly exagerrated.”
So said Mark Twain, and so says Kathy Hall of the USPS, today’s featured speaker. In addition to outlining upcoming programs such as Emerging Technologies and Earned Value Reply Mail, Kathey discussed the difference between mobile friendly and mobile optimization. She also educated attendees on Augmented Reality. We were excited to receive credit for introducing the USPS crew to String Augmented Reality and had fun showing off the animated features using their free app.
Kathy finished with a peek into the 2014 promotions which included mobile wallet, NFC, Green Advertising Mail and Color in Transactional Mail. We will (of course) keep you informed of details on current and upcoming USPS promotions.