We are proud to announce that BEB-Business Extension Bureau has been awarded an Honorable Mention Certificate in this year’s HERMES Creative Awards by the Association of Marketing and Communication Professionals (AMCP) for our video, #ShowMeRank.
The video was created to promote a contest for our client, RANKRODEO.COM. RANKRODEO sells rodeo themed T-Shirts online and through mobile store fronts that travel to different rodeos throughout the United States and Australia. Social media is a major factor in their marketing strategy and branding. The contest was a search for a model to take part in the semi-annual photo shoot held in Texas. We encouraged their social media audience to upload pictures of themselves wearing the brand and to post using the hashtag #ShowMeRank. The hashtag was used over 14K times and the video was viewed over 3,700 times in the first 90-days of its release.
The Hermes Creative Awards received over 6,000 entries worldwide this year and we are proud to have been recognized by the AMCP. The AMCP is an international organization consisting of several thousand marketing, communication, advertising, public relations, media production and free-lance professionals.