Tag Archives: Houston

Marketing for Small Business Fall Seminar Series Review

Marketing For Small Business Fall Seminar Series ReviewsThe final 2014, Marketing for Small Business Seminar Series kicks off next week with with our Blogging class on Wednesday, October 29, 2014 between 11:30 – 1:00pm.

We have compiled results from the over 48 surveys submitted by participants since the inception of this program in July; and are proud to share the results!  90% of the respondents rated the classes as Excellent, 70% attended multiple classes within the series, and  97.3% said they would recommend classes to their friends and colleagues.

Each class covers a specific topic and is focused on teaching ways that small businesses can market using leading-edge technology without “breaking the bank” or having to hire a large staff to execute the plan.  The classes (Blogging, Social Media, Two Mails: Direct Mail | e-mail, and Search Engine Optimization) are limited to a maximum of 8 people to keep interaction at a high level and allow for personalized teaching.  For details and registration on the remaining classes, click here.

Our students gave specific examples of what they thought was good about the seminars.  See below for a glance at a few highlights:

Positive Comments from Marketing For Small Business Seminar SeriesOur valued graduates let us know that they are looking for additional class offerings as well.  We are currently creating content for the most requested subjects and will offer continuing education in the first quarter of 2015.  The new curriculum will include more guest lecturers and expanded content from the our original series.  In case you missed one of the original sets or would like to recommend someone, we will continue to offer the introduction of Marketing For Small Business Series once each quarter in  2015.

Marketing For Small Business Seminar Series suggestions for additional classesWe look forward to working with more new companies and expanding our relationship with our existing clients through further education of Marketing for Small Business.

Thank you!

 

 

SEO Survey

Thank you for attending our Fall Seminar Series class on Search Engine Optimization.  We hope you found the class informative and enjoyable.  If you haven’t already, would you please share your thoughts on the class with us?  We welcome your comments and direction.

BUTTON-Take The Survey

Two Mails Class Rated EXCELLENT By 100% of Attendees

Two Mails Class Rated ExcellentOur Fall Seminar Series on Marketing For Small Business has been awesome!  We’ve met such great people and gotten to know some fabulous companies!  This week’s class covered, The Two Mails: Direct Mail | e-mail.  100% of the attendees submitted a survey and 100% rated the class EXCELLENT!  Thank you!  See you next week for our Search Engine Optimization class hosted by our partners at Siteboxpro.

Fall Social Media Class Receives High Marks

2014-10-8Our Fall Seminar Series class on Social Media received high marks from attendees this week.  Check out what they’re saying!  Quote taken directly from participant survey.

We look forward to seeing all of the great people and companies at next week’s class on  The Two Mails: Direct Mail | E-Mail.

Blog Class Gets an A

Blogging with beb orange logoOur Fall Seminar Series kicked off earlier this week and we are thrilled to report that we received feedback from 100% of the participants!  Thank you to all of the awesome people and companies for joining us!

Check out what they told us:

 

75% of the students rated our Blogging Seminar as Excellent!

RATE THE SEMINAR PIC BLOGGING

 

RECOMMEND BLOGGING SEMINAR

And 100% of the participants signed up for the remaining three classes.  THANK YOU!  There is still (some) room available, won’t you join us?  Click here for details.

Holiday Marketing Tips

Marketing Tips for the HolidaysDATA
The holiday season is the most lucrative time for so many businesses, including nonprofit organizations. Be courteous and conscientious to your existing and potential clients, be sure to run your database against the deceased file before you mail.

MAILING
Traditional thinking equates the kick-off of holiday shopping with the day after Thanksgiving. The online shopping revolution has changed the rules of the game. Research shows that holiday spending starts to increase as early as the beginning of October and many large companies start their direct marketing campaigns before Thanksgiving. One thing is clear: consumers are ready to spend before November. Don’t miss out on early sales, mail today.

SOCIAL MEDIA
Create or join in a special hashtag specifically created to engage your followers. This holiday season, BEB will promote the hashtag #HolidayFav (Holiday Favorites). We’ll ask our audience to share their favorites through the entire holiday season, won’t you join us?

Social Media Growing at Every Age

social marketing ladySocial media use is rapidly growing across all demographics. Current studies show that 73% of online adults now use a social network of some kind, and 42% are using multiple social networks. 92% of internet users ages 18 to 29 log into a social network daily. Even among seniors 65 and older, social networking use is at 38%. Great social media enhances the response rate of direct mail, and with the huge numbers of consumers interacting on social media platforms, it’s imperative that companies begin to use these as part of their multi-channel marketing campaigns if they haven’t already.

Due to growing demand and a natural extension of service strategy for our clients, BEB has taken on social media in all its many forms! Both established and new companies are benefiting from the use of social media, and growing their customer base through engagement! Platforms such as Facebook, Twitter, Instagram & LinkedIn allow us to reach out to existing customers and prospects in a friendly and informative way, as well as keeping up to date with the latest technologies available!

The Bureau Social Media GraphThe Bureau Social Media Graph

Letter From The President

The Bureau - Letter From The President BannerRon Royall, President BEB Houston, TX-News agencies continue to report that we are in economic recovery and that commerce is booming. As a business owner, I’m still uncertain it’s going to stay the course. A recent survey conducted by CNN-Manta polled 1,500 small business owners nationwide and the economy remains the number one concern (28%)

It’s hard not to be a bit skeptical however, we are seeing some very positive trends. Many of our clients & partners businesses have grown this year. We too have enjoyed growth in our business for 2014.

CNN-Manta Survey The Bureau

21% of participants of The CNN-Manta survey said that growing sales is their number one concern. As a full service marketing production company, we appreciate that concern. The questions surrounding how exactly a company goes about growing sales is daunting. Hiring additional sales people, adding expensive equipment or investing in expanding your marketing strategy are all viable options.

Marketing to grow sales has changed so radically over the past 5-years and it continues to evolve. Data is crucial to the success of any marketing strategy and data compilation is one of our core competencies. As many of you may remember, we compiled the Harris, Travis, Dallas and Tarrant County Business Guides for over 30 years.

Today, we are one of the largest Consumer Banktruptcy Data compilers in the United States. Our over 20 million record database contains information on the chapter, filings and discharges. We gather data directly from courthouses across the nation daily, then enhance the data using the USPS Coding Accuracy Support System (CASS) Software.

We also offer consumer, business, and residential data and provide an amazing tool called The CONSUMER FILESnapshot. It is a comprehensive data analysis used to identify trends within your customer base. It will help to identify criteria that will allow you to search for more new clients, and ensure your marketing messages “speak” to your audience. Read more about our data expertise in this issue.

Over the summer we conducted a Seminar Series on how to market your business. We held four, 1 hour classes that educated participants on blogging, social media, search engine optimization and the two mails, direct mail & e-mail. Each of the classes sold out quickly. We received tremendous reviews and have been asked to offer the classes again. We listened. Details about Fall seminars can be found by clicking here.

We hope that the economic recovery continues for the long haul and we are thankful to our clients and partners for their business. Have a great fall season!
Sincerely,

Signature - Ron Royall

 

 

Ron Royall
President, CEO
BEB-Business Extension Bureau