HOW COVID-19 AFFECTED DELIVERY

The COVID-19 pandemic exacerbated the financial, operational, and service performances of the USPS. Here’s how: Employee Availability The cumulative number of employees quarantined reached 19.1%, while  non-career employee turnover rate hit 40%. Transportation Lack of airplane and truck capacity, and industry competition for both, disrupted the supply chain and transportation resources particularly during the holiday […]

USPS Gets a Boost From COVID Bill

After passing a series of multi-trillion dollar COVID-relief measures, Congress has finally provided some financial support for the Postal Service with the Consolidated Appropriations Act of 2021. The bill changes the $10 billion loan to the Postal Service authorized by the CARES Act (enacted March 27, 2020) into a grant. Also, the STOP Act from […]

SHOPS by Instagram

As businesses continue to face the challenges of selling online as they shift their business models during the COVID-19 crisis, Instagram has created Shops. Shops is a new shopping experience through an immersive, full screen storefront that enables businesses to drive product discovery in a native shopping experience. People can visit a shop from a […]

The Company Website. An Under Utilized Communication Tool

Your company website is a reflection of your business. It is the billboard for potential clients, an invaluable resource tool for your existing clients, and a central focal point dedicated solely to promoting your business. Why then, do so many companies neglect their website? Numerous companies will dedicate an extensive amount of time building or […]

The Basics of Networking Have Not Changed

Networking is to continually establish connections to generate business and feed our growth, professionally. It is an essential part of the sales and service cycle for every business. However, in our current climate, it seems impossible to do…or is it? The basics of networking have not changed, even during a pandemic that requires social distancing. […]

Preparing Your Business for What Lies Ahead

These are uncertain times. Our daily life has suddenly changed and in a dramatic fashion. One certainty lies before us. Rough times are ahead. Remember, smooth seas don’t make skilled sailors. Economic downturns are part of the natural cycle of business and if you take time to prepare, your business will not only survive – […]

4 Holiday Digital Marketing Tips – 2019

 Leverage Local If you aren’t using geo targeting with your social media delivery, you’re missing out. In a recent study by Neilsen, a global measurement and data analytics company, showed that buying local had the highest awareness among US consumers. BIA Advisory Services reported that geo-targeted ad sales are expected to reach $32.4 billion […]