Tag Archives: PRINTING

Lifting the Mask. It is Time to Engage Again

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As our personal and business lives slowly begin to ease up on the unprecedented restrictions we have been living with for over a year now, it is time to “lift the mask” and engage again.  Your existing customers need to hear from you, and it is time to start the search for new clients too.

We are all in uncharted territory, trying to find footing on something that, at least resembles, solid ground. The best way to do that is to reach out and reconnect with your clients.

Marketing your business is essential, and it is not expensive. There are so many channels in which to converse with existing and potential clients today, make sure your business is using them and reaping the rewards.

We are BEB (Business Extension Bureau). Take a tour of website and see the many marketing services we offer. We hope that you will consider using us to “lift the mask and engage” through marketing in the coming year.

 

 

 

PIGC OKTOBERFEST

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SAVE THE DATE OKTOBERFESTAlways full and ALWAYS fun is the Printing Industries of the Gulf Coast annual Oktoberfest. Save the date, Wednesday, October 4th at St Arnold’s Brewery from 6PM – 8PM

There will be great German food, games for guests to play, vendor tables, lots of prizes AND FANTASTIC BEER!

They’ll have a display of this year’s Graphic Excellence Award winners, and coupons for a free entry in the 2016 competition, too!

Companies can purchase Party Paks to send employees and/or clients to one funtastic evening. There are also corporate sponsor spaces available for a chance to visit with 200+ guests at one place! A minimum of $300 will include a 6-ft display table at the event and (5) guest spots.

You can register here https://events.r20.constantcontact.com/register/m… or for more information call PI-Gulf Coast at 713-522-2046 or 800-448-5930.

Secrets of Engaging Mail

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PIGCOur Printing Industries of the Gulf Coast is having a 2fer coming up on Thursday, October 1st at The Printing Museum of Houston. Trish Witkowski, founder of foldfactory.com will present The Secrets of Engaging Mail in a morning session.

Immediately following, continue with Trish for the 2015 Women in Print Luncheon. This annual event celebrates Women in the printing business today and looks back on our rich history within the industry.

This is a great opportunity to see one of the industry’s best known and sought after speakers.

Cost varies based on level of participation
MORNING SESSION ONLY: $35.00/per person
WOMEN IN PRINT LUNCHEON ONLY: $39.00/per person
BOTH SESSIONS-SAVE $5: $69.00/per person

You don’t have to be a member to attend, you can register here http://pigulfcoast.com

2015 GEA Awards

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2015 GEA 1Houston-What an amazing night!  First off, BEB-Business Extension Bureau is the proud recipient of two Graphic Excellence Awards.  We won an Award of Merit for our 2015 Interactive Calendars, and an Award of Excellence for our Enroll Gulf Coast Postcard for The City of Houston.  The Enroll Gulf Coast Postcard won “Best Of” in the Direct Mail category too!

Tonight’s sell out crowd consisted of over 300 participants representing over 40 companies in the Houston area.  The best of the best came out to celebrate the power and influence that print has in the marketing community today.

2015-04-22 Angel with Award

Angel Wiener

Our very own, Angel Wiener, was responsible for the marketing of the gala that included recording the event through pictures!  She was/is also instrumental in getting the new Houston Print Media-Young Professionals group off the ground.

HPM-YP_logoEdmond Rassi with Crown Embossing made the formal announcement to kick off the new group.  Houston Print Media-YP will connect young professionals in the print and electronic communication industry and provide industry related opportunities in a fun and engaging atmosphere.

Joy Zehrbach, Diane Bandemer, Anne Swanson

L-R: Joy Z, Diane Bandemer, and Anne Swanson

Our great partner, Anne Swanson, of Swanson Graphics and our own Diane Bandemer served as check in hostesses.

To round out the evening, our Joy Z co-hosted the event!  Patty Eldridge (PIGC), Gaylyn Devine (TLS Graphics) and Jeff Birmingham (Alliance Graphics & Printing) rounded out the hosts.  Of course, Bill Schieffer (PIGC), did a great job with the audio/visual.

2015-04-22 EGC BABY WITH AWARD STICKER

BEB wins an Award of Excellence for our City of Houston’s Enroll Gulf Coast Postcard

CALENDAR WITH STICKER

BEB WINS 2 Graphic Excellence Awards

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2015-GEA WINNERS FOR BEBWe are (so) excited to learn that The Printing Industries of the Gulf Coast has honored Business Extension Bureau with 2 Graphic Excellence Awards.

We are pleased to announce that our interactive Calendars received an Award of Merit, and our postcard for the City Houston, Enroll Gulf Coast won an Award of Excellence!  The Award of Excellence allows us to be entered into the running for a “Best of” Category trophy.  We won’t know the winners of the “Best Of” honors until the night of the big reception,  on April 22nd at the Doubletree Greenway Plaza.
We hope to see you there, as it will be an extra special night for all of us.  Our Angel Wiener is on the committee that will debut the new Printing Industries of the Gulf Coast Young Professional Group, and our Joy Zehrbach is co-hosting the awards ceremony.

Go to the  PIGC website for more details, or click here to register.

 

1969 – 3 Steps for While-U-Wait Printing

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2013-11-01As we continue to share the direct mail gems (or blasts from the past); we review how printing has changed in the last 44 years.

Above is a view of a self-mailer sent in August of 1969.  The marketing mailer promotes “Fast and Economical print” or reproductions; and explains how the process worked in 3, easy steps:

  1. YOU PROVIDE US WITH A PHOTO READY ORIGINAL COPY: May be typed, previously printed, drawn, paste-up – Black or Red on white paper reproduces best.  Originals on dark paper or with Grey, Blue or Green ink may not print well.
  2. WE PLACE YOUR ORIGINAL IN AN AUTOMATED CAMERA AND ALMOST INSTANTLY MAKE A PHOTO OFFSET PLATE (MASTER).
  3. AND FROM THIS PLATE, WE PRINT 10 – 10,000 COPIES, AS YOU WISH.

It is amazing when you consider how much has changed within the printing arena over the last 40-years.  Today’s digital presses don’t even use plates and the quality of their output rivals offset printing.  Each printed piece can be personalized, press runs have minimal waste and small quantities are now affordable.

1969 was ripe with change.  When this mail piece was delivered, The Woodstock Music and Art Festival was unfolding.  The Haunted Mansion attraction opened at Disneyland California, Honky Ton Women by the Rolling Stones was number 1 on the Billboard music charts and movies such as Butch Cassidy and the Sundance Kid, Midnight Cowboy and Easy Rider topped box office sales.

WHERE WERE YOU IN AUGUST OF 1969?