Tag Archives: BEB

BEB Wins Hermes Creative Award

We are so excited to share the news that BEB has been awarded a 2019 Hermes Creative Award. The Hermes is an international competition for creative professionals involved in the concept, writing and design of traditional and emerging media. Hermes recognizes outstanding work in the industry while promoting the philanthropic nature of marketing and communication professionals.

This year there were over 6,000 entries from throughout the United States, Canada and
dozens of other countries. Entries came from corporporate marketing and communication departments, advertising agencies, PR firms, design shops, production companies and freelancers.

The Hermes competition is administered and judged by the Association of Marketing and
Communication Professionals (www.amcpros.com). The international organization consists of
several thousand marketing, communication, advertising, public relations, media production and free-lance professionals.

As part of its mission, AMCP fosters and supports the efforts of creative professionals who
contribute their unique talents to public service and charitable organizations. Hermes entrants are not charged entry fees to enter work they produced pro bona. In addition, the efforts of generous marketing and communication professionals are acknowledged through grants and special recognition.

Judges are industry professionals who look for companies and individuals whose talent
exceeds a high standard of excellence and whose work serves as a benchmark for the industry.
Winners were selected from categories grouped under advertising, publications,
marketing/branding, integrated marketing, public relations/communications, electronic media
and pro bona.

This marks our third award for the work done on a project so near and dear to all of the BEB family; The Run for Rama.

Informed Address Where There’s No Address At All!

The Postal Service has put an emphasis on enhancing the customer experience by evolving the marketing in the digital world. The USPS is now piloting a new technology platform called Informed Address (IA).

The concept will enable mail to be sent and delivered without a physical address. Instead, Informed Address allows recipients to use identifiers that include email, social media handles, or a custom name for mail processing and delivery functions.

Informed Address will replace the delivery point with a unique code where the usual IMB (Intelligent Mail Barcode) is substituted with an “Informed Address IMB”, which contains the physical address information. This allows customers the enhanced privacy and identity protection, as marketers will no longer need to obtain or hold a physical address for their mail communications.

During the testing period, the USPS will assess consumer engagement, gauge mailer interest, and determine technical feasibility. This new technology provides the opportunity for marketers to provide additional services, including vanity address development and enhanced targeting for B2B and B2C marketing.

The Urban FF Center

What is larger than 14 football fields, has twice as many robots as human workers, and handles 50% more inventory than traditional warehouses? – Amazon’s first New York City distribution center.

Located in Staten Island, this urban fulfillment center can package more than one million items a day during its busiest period even though the site is 20% smaller than a typical Amazon fulfillment center.

In urban settings, space must be used with military precision combined with automation that allows for building up rather than spreading out. Computerized pickers that are approximately the size of a robotic vacuum, pick up inventory that is stored on shelves and then deliver the items to a human associate at a workstation. This limits the number of steps an individual has to take and allows storage of more goods in a robot-only section of the fulfillment center.

Smaller warehouse and fulfillment sites is a good example of how online sales are reshaping logistics in the US.

USPS Driverless Test Run

The US Postal Service has entered into a contract with self-driving truck startup TuSimple to haul mail between Dallas and Phoenix. Founder, Xiaodi Hou says that this USPS pilot gives them fuel to help validate their system and expedite the technological development and commercialization progress.

TuSimple will complete five round trips between May 28 and June 10 while a safety engineer and licensed driver ride along in the cab. Its Level 4 self-driving system (see below for self-driving categories defined), uses 8 cameras to detect cars, pedestrians, and other obstacles over one-half a mile away, even in inclement weather.

TuSimple’s camera-based system allows it to achieve three centimeter (1.18 inch) precision for truck positioning even in inclement weather and tunnels with real-time decision making. By keeping aware of traffic flow ahead, trucks are able to maintain a given speed more consistently than human drivers which can cut fuel consumption by as much as 15%.

The USPS has been interested in self-driving technology for a long time. In 2017, a report published by the Inspector General detailed plans to add semi-autonomous mail trucks to its fleet as early as 2025. Placed into service on 28,000 rural routes, they would free up about 310,000 postal workers to sort and deliver packages.

TuSimple has R&D labs in San Diego and test facilities in Tuscon. It expects to close out 2019 with a 200-truck fleet in the US and a 300-truck fleet in China, making it the largest self-driving truck solutions company in the world.

Later this year, TuSimple will operate several self-driving trucks for 22 hours each along the I-10, I-20, and I-30 corridors through Arizona, New Mexico, and Texas. It says freight along the I-10 corridor accounts for 60% of the US’s total economic activity. It expects its semi-autonomous trucks to be a frequent sight along that route in the months ahead.

Self-Driving Systems are categorized by five-levels:

Level 1- Driver Assistance-Under specific conditions, the car controls either the steering or the vehicle speed, but not both simultaneously. The driver performs all other aspects of driving and has full responsibility for monitoring the road and taking over if the assistance system fails to act appropriately. Cruise control is Level 1

Level 2- Partial Automation- The car can steer, accelerate, and brake only in certain circumstances. Maneuvers such as responding to traffic signals or changing lanes largely fall to the driver, as well as scanning for hazards.

Level 3- Conditional Automation-The car is able to manage most aspects of driving, including monitoring the environment. The system prompts the driver to intervene when it encounters a scenario it can’t navigate. The driver must be available to take over at any time.

Level 4 -High Automation-The vehicle can operate without human input or oversight but only under select conditions defined by factors such as road type or geographic area. In a shared car restricted to a defined area, there may not be any. But in a privately owned Level 4 car, the driver might manage all driving duties on surface streets then become a passenger as the car enters a highway.

Level 5- Full Automation-The vehicle can operate on any road and in any conditions a human driver could negotiate.

BEB Wins Communitas Award

We are so excited to announce that Business Extension Bureau has earned our first Communitas Award.  The award represents Excellence in Community Service and Corporate Social Responsibility for our Run for Rama 5K.

Communitas, a Latin word meaning the spirit of Community is an international effort to recognize corporate programs involving volunteerism, philanthropy or ethical, sustainable business practices which benefit communities. Presented by the Association of Marketing and Communication Professionals (AMCP), this several thousand member organization hosts international competitions for marketing professionals involved with the concept, writing, or design of marketing programs using print, visual or audio.

Communitas nominees are evaluated based on the extent and effectiveness of their program. This is an international competition and previous winners include recognizable companies such as MasterCard, Honeywell, Dow Chemical, Toyota, and Vonage.

The statuette symbolizes peace and harmony and was created by the same firm that crafted the CLIOS, Golden Globes, MTV’s VMA, and Academy of Country Music Awards!

The Run for Rama 5K means a great deal to Business Extension Bureau and our “BEB Family”. We are honored and humbled to be recognized for this event which is so close to our hearts.  (click here to learn more)

Mail Professional Certification

This year, in an effort to better serve you, our operations managers, client services
representatives and executive staff are becoming Certified Mail Professionals from the
program provided by global think tank and industry giant, Idealliance.

The Certification requires 11 hours of classes covering 28 modules that focus on postal
compliance and regulations. This comprehensive training has been challenging and spawned a lot of lively discussions.

 

PIGC Women in Print

We had a fantastic time today at the PIGC – Printing Industries of the Gulf Coast #WomenInPrint luncheon at Harold’s in the Heights. Our very own Joy Zehrbach was the feature speaker!  The topic? Social Media Blitz.

Women representing the printing and graphics arts community of Houston gathered today for networking, education, and comradery.  Our Angel Vierna & Veronica Comisso were there too.  Participating in industry education and networking events is a priority to for us.  Our Joy Z also serves on the Board of the PIGC, and Angel & Veronica serve on the Graphic Excellence Awards planning committees.

Postal Rate Hike Approved

It’s official.  The Postage Rate Hike has been approved and will take effect on January 27, 2019.

Prices were approved raising rates approximately 2.5% across the board. Shipping Service price increases vary by product. For example, Priority Mail Express will increase 3.9 percent and Priority Mail will increase 5.9 percent. Although Mailing Services price increases are based on the Consumer Price Index (CPI), Shipping Service prices are primarily adjusted according to market conditions.

The new prices include a 5-cent increase in the price of a First-Class Mail Forever stamp, from 50 cents to 55 cents.  Click below to review Price Comparisons by Type of Service.

FIRST CLASS COMPARISON – BEB Postal Rate Comparison First Class 2018-2019

MARKETING MAIL COMPARISON – BEB Postal Rate Comparison Marketing Mail 2018-2019

NON PROFIT MAIL COMPARISON – BEB Postal Rate Comparison NP 2018-2019

2019 POSTAL RATE GUIDE – 2019 BEB Postal Rate Guide

BBB Honors BEB

We are so excited receive an Awards for Excellence from the Houston BBB for the fourth year in a row!

In 1992, the Better Business Bureau Education Foundation and the University of Houston Bauer College of Business Administration formed a partnership to recognize area businesses for their commitment to quality.  Initially called the Spirit of Texas Awards, the Awards for Excellence are modeled after the Malcolm Baldridge National Quality Award.  Today, the BBB Awards for Excellence continue to recognize businesses and non-profits in the Greater Houston area for their achievements and commitment to overall excellence and quality in the workplace.

Applications are judged by volunteers with the Silver Fox  Advisors, a group of former business owners, entrepreneurs and CEOs dedicated to sharing their knowledge, experience and skills, allowing clients to improve their growth and profitability in a cost-effective manner.  All applications were reviewed and scored by a minimum of two different judges.  If additional information was needed customer and vendor referrals were surveyed.

We are one of the oldest members of the Houston Better Business Bureau and we very proud and appreciative of this distinguished honor.

Run for Rama Details

WHEN:

Saturday, May 5, 2018

WHERE:

MD Anderson Mays Clinic | 1220 Holcombe Blvd, Houston, TX 77030

TIME:

6:00AM : Event Opens

6:30AM – 7:00AM : Team BEB Meets for pictures near registration and starting line.  We will have signs so it should be easy to find us

7:30AM : 5K Run/Walk Begins

8:30AM – 9:00AM : Presentation and Award Ceremony

9:00AM – 10:00AM : Post-Race Party

10:00AM : Event Closes

PARKING:

FREE PARKING AT MID CAMPUS GARAGE

7007 BERTNER AVENUE, HOUSTON, TX 77030

PACKET PICK UP:

Starting on Wednesday, May 2 thru Friday, May 4, 2018

From 8:30AM to 5:30PM

AT Business Extension Bureau | 4802 Travis St, Houston, TX 77002

COURSE:

CLICK HERE FOR COURSE MAP

WHAT I NEED TO BRING:

  1. Have race packet in your possession PRIOR to the Saturday event
  2. Pin your bib onto the white & purple Run for Rama T-Shirt
  3. Wear comfortable, loose clothing and walking or running shoes
  4. Wear the Run for Rama T-Shirt with your bib
  5. Arrive between 6:30 and 7am, Saturday, May 5, 2018
  6. FREE PARKING at Mid Campus Garage – 7007 Bertner Avenue
  7. You’ll see all of us near the starting line and registration area (we’ll have signs)
  8. HAVE A GREAT TIME!

DONATE TO THE CAUSE:

CLICK HERE TO DONATE

See You There to Celebrate the Life of Our Rama Moore!