Today the U.S. Postal Service filed a request with the PRC (Postal Regulatory Commission) for a rate adjustment (1.966%) based on the CPI (Consumer Price Index). The request for increase applies to only “market-dominant products”, which includes Standard Mail, the primary postage used by marketers.
The USPS has requested that the increase take effect on April 26 and estimates that it will generate an additional $900 million on an annualized basis. The USPS estimates that an additional $400 million will be contributed to the fiscal year 2015, if the PRC agrees to meet the proposed implementation date.
The case also includes a separate pricing structure for Standard Mail run through the FSS (Flats Sequencing System). The request removes FSS pricing for carrier route, high density, or high density plus categories. Instead, a five-digit carrier route pallet rate will be created. An estimated 2.465% rate increase is predicted for Standard Flats.
Forever stamps will remain unchanged (49 cents), International letters will increase to $1.20 (a 5 cent increase), and postcard rates increase to 35 cents (a 1 cent rate hike).
We will keep you abreast of the outcome of this filing as it becomes available.
Tag Archives: blog
Happy New Year
Two Mails Class Rated EXCELLENT By 100% of Attendees
Our Fall Seminar Series on Marketing For Small Business has been awesome! We’ve met such great people and gotten to know some fabulous companies! This week’s class covered, The Two Mails: Direct Mail | e-mail. 100% of the attendees submitted a survey and 100% rated the class EXCELLENT! Thank you! See you next week for our Search Engine Optimization class hosted by our partners at Siteboxpro.
Fall Social Media Class Receives High Marks
Blog Class Gets an A
Our Fall Seminar Series kicked off earlier this week and we are thrilled to report that we received feedback from 100% of the participants! Thank you to all of the awesome people and companies for joining us!
Check out what they told us:
75% of the students rated our Blogging Seminar as Excellent!
And 100% of the participants signed up for the remaining three classes. THANK YOU! There is still (some) room available, won’t you join us? Click here for details.
BLOG
Social Media Growing at Every Age
Social media use is rapidly growing across all demographics. Current studies show that 73% of online adults now use a social network of some kind, and 42% are using multiple social networks. 92% of internet users ages 18 to 29 log into a social network daily. Even among seniors 65 and older, social networking use is at 38%. Great social media enhances the response rate of direct mail, and with the huge numbers of consumers interacting on social media platforms, it’s imperative that companies begin to use these as part of their multi-channel marketing campaigns if they haven’t already.
Due to growing demand and a natural extension of service strategy for our clients, BEB has taken on social media in all its many forms! Both established and new companies are benefiting from the use of social media, and growing their customer base through engagement! Platforms such as Facebook, Twitter, Instagram & LinkedIn allow us to reach out to existing customers and prospects in a friendly and informative way, as well as keeping up to date with the latest technologies available!
The Bureau: BIG DATA ISSUE is in!
Have you received your copy of our award winning newsletter, The Bureau? It’s a double issue with a focus on data! If you haven’t received one and would like to, click here and submit your information. We’ll send one to you right away!
Learn more about our award winning newsletter by clicking here.
In Your Mailbox – Fall Seminar Series
This summer we conducted four, one-hour seminars that focused on marketing your business. Each of the four classes “sold out” and each were rated by the attendees as “excellent”. We were asked to offer the classes again, and we listened!
Classes are limited to 8 people to allow for lively interaction and more personalized learning. Cost is only $20/per person, per session or $75/per person for all four classes. Lunch is included. Look in your mailbox for our latest mailing promoting this series. These classes are popular and fill quickly! Click here for details of each class, schedules and registration.
Direct Mail Works
We created a video to accompany our new company brochure in the Direct Mail Services Section! It called, “Direct Mail Works” Click here to check it out.