Tag Archives: USPS

USPS Rate Hike Approved

Postal Rate Hike Approved by BEB Business Extension BureauAfter three tries, the Postal Regulatory Commission (PRC) finally approved the proposed prices and classifications for Standard Mail, Periodicals, and Package Services yesterday.

The new pricing and classification changes for all market-dominant mail classes and competitive products take effect on May 31, 2015.   Below are the new rates:

2015-05-31 POSTAL RATES Standard & First Class 2015-05-31 POSTAL RATES NON PROFITWould you like a 2015 BEB POSTAL RATE CARD?  These cards are double sided with nonprofit rates on one side, and for profit Standard & First-Class rates on the other.  They also include handy dimension minimums/maximums and other mailing requirements.  Printed on sturdy card stock and measuring at 9″ high X 8″ wide, these cards are excellent reference material and they are FREE!  If you would like one mailed to you, click here.

Summer Classes Scheduled

MAILING #1 - Introducting the SeriesWe are excited to announce that the 2015 Marketing for Small Business Summer Seminars have been scheduled!

Our Basics class is an update of the wildly successful series we presented last year.  The seminars cover Blogging (7/16/2015), Social Media (7/23/15), Two Mails: Direct Mail & Email (7/30/15), and Search Engine Optimization (8/6/15).

Kathy Norris HallGuest lecturer Kathy Norris-Hall of the USPS, will conduct the Direct Mail portion of the Two Mails class.  Kathy will review some new tools the postal service is using to help businesses determine the return using cross-channel marketing in conjunction with your direct mail campaigns.  She’ll also review list options, a wide scope of vehicles to mail, tracking response rates, and how to use your direct mail to drive customers to your website.

Jeremiah Mohr and John Horrell of SiteboxproBack by popular demand, our guest lecturers, Jeremiah Mohr and John Horrell of Siteboxpro will conduct the SEO (Search Engine Optimization) class.  Siteboxpro is a leader in SEO and web marketing and will teach about the process of organically improving the visibility of your website in search engine results.  They will review a breakdown of a search and show you ways to take advantage of local searches using free services such as Yelp or Google maps.

Angel Wiener of Business Extension BureauOur Angel Wiener is teaching the new and updated social media class.  Angel will review the demographics of the most popular social media platforms to help you determine which is best suited for prospecting new business.  She’ll review the basics of how to converse within each platform and how to identify results.

Also returning for another season is our Joy Zehrbach.  Joy Z is Joy Zehrbach of Business Extension Bureauconducting the Blogging and e-mail classes.  She’ll review reasons why a company should blog and how blogging keeps your website content fresh.  We discuss topics for content, where to find content and how to use back links to help your SEO.

The email classes review the minefields surrounding blasts and privacy regulations and how to study and maximize your email list.

Fall and Spring classes sold out, so if you’re interested in attending, register soon!  See what previous attendees said about our classes.

 

Houston & N Houston Permits update

Power icons

 We published a blog with detailed information earlier about the USPS merging Downtown Houston Permit numbers into the North Houston Permit number system back in February.

STOP!  DON’T DO ANYTHING! 

The USPS is in a holding pattern as it has determined that it may be easier to merge the smaller North Houston Permit numbers into the Downtown Houston Permit number system.  As soon as a decision is made, our BEB Mail Pooch will notify you immediately.  Stay Tuned!.

PRC Approves Rate Hike effective Apr 26

April 26th Rate HikeThe Postal Regulatory Commission (PRC) has issued orders approving some of the price changes proposed earlier by the Postal Service. After its review of the USPS filing, discussion of the input from commenters, and its own analysis, the PRC found that “the planned” prices for First-Class Mail do not violate the price cap.

The PRC has also approved the price increase for competitive products (proposed on January 26), except for some rates associated with products whose transfer from “market dominant” to “competitive” remain under review.

Rate increases will take effect on April 26, 2015. You can view the new rates by clicking below:

STANDARD NONPROFIT LETTERS AND FLATS

STANDARD LETTERS AND FLAT | FIRST CLASS LETTERS & POSTCARDS

USPS Files Market Dominant Price Change

Blog with BEB 2015-01-15 USPS Postal Rate Increase RequestToday the U.S. Postal Service filed a request with the PRC (Postal Regulatory Commission) for a rate adjustment (1.966%) based on the CPI (Consumer Price Index). The request for increase applies to only “market-dominant products”, which includes Standard Mail, the primary postage used by marketers.
The USPS has requested that the increase take effect on April 26 and estimates that it will generate an additional $900 million on an annualized basis. The USPS estimates that an additional $400 million will be contributed to the fiscal year 2015, if the PRC agrees to meet the proposed implementation date.
The case also includes a separate pricing structure for Standard Mail run through the FSS (Flats Sequencing System). The request removes FSS pricing for carrier route, high density, or high density plus categories. Instead, a five-digit carrier route pallet rate will be created. An estimated 2.465% rate increase is predicted for Standard Flats.
Forever stamps will remain unchanged (49 cents), International letters will increase to $1.20 (a 5 cent increase), and postcard rates increase to 35 cents (a 1 cent rate hike).
We will keep you abreast of the outcome of this filing as it becomes available.

New Congress Against 5-Day Delivery

PostalReporter.com published a great blog with details about H.Res. 12, calling for the USPS to do what is needed to continue delivering mail 6-days a week.  Check out the blog and more details on the Resolution by clicking here.

Two Mails Class Rated EXCELLENT By 100% of Attendees

Two Mails Class Rated ExcellentOur Fall Seminar Series on Marketing For Small Business has been awesome!  We’ve met such great people and gotten to know some fabulous companies!  This week’s class covered, The Two Mails: Direct Mail | e-mail.  100% of the attendees submitted a survey and 100% rated the class EXCELLENT!  Thank you!  See you next week for our Search Engine Optimization class hosted by our partners at Siteboxpro.

Postmaster General Says No January Rate Increase

At a PostCom (Association for Postal Commerce) board member meeting last week, Postmaster General imagesPostmaster General Patrick Donahoe said that the Board of Governors would not seek an increase in mail and shipping product services in the upcoming new year.  As a result, current rates will stay in place during the extended holiday season and through the early part of 2015.

On September 9, oral arguments were held in the U.S. Appeals Court for the D.C. Circuit on the Postal Regulatory Commission (PRC) order, approving the emergency 4.3% exigent surcharge.  Uncertainty over whether the exigency will be temporary – as stipulated by the Postal Regulatory Commission in its approval of the rate increase – or will be built into the base rate influenced the board’s decision to wait, according to a statement issued by USPS.

Due to the delay, the earliest an increase could be seen would be late March or early April of 2015.

Social Media Growing at Every Age

social marketing ladySocial media use is rapidly growing across all demographics. Current studies show that 73% of online adults now use a social network of some kind, and 42% are using multiple social networks. 92% of internet users ages 18 to 29 log into a social network daily. Even among seniors 65 and older, social networking use is at 38%. Great social media enhances the response rate of direct mail, and with the huge numbers of consumers interacting on social media platforms, it’s imperative that companies begin to use these as part of their multi-channel marketing campaigns if they haven’t already.

Due to growing demand and a natural extension of service strategy for our clients, BEB has taken on social media in all its many forms! Both established and new companies are benefiting from the use of social media, and growing their customer base through engagement! Platforms such as Facebook, Twitter, Instagram & LinkedIn allow us to reach out to existing customers and prospects in a friendly and informative way, as well as keeping up to date with the latest technologies available!

The Bureau Social Media GraphThe Bureau Social Media Graph