Thank you for attending our Fall Seminar Series class on Search Engine Optimization. We hope you found the class informative and enjoyable. If you haven’t already, would you please share your thoughts on the class with us? We welcome your comments and direction.
Looking to find new and AFFORDABLE ways to market your business? Attend one or all four of our Fall Seminar Series, Marketing For Small Business.
This four-part series is set up “menu style” so you can attend one or all four sessions. We’ll review Blogging, Social Media, Direct Mail |e-mail Marketing, and Search Engine Optimization (SEO) .
Classes are conducted at our facility and are kept to a maximum of 8 people to allow participants the best learning experience and maximum interaction.
Cost is only $20/per person and lunch is included or $75/person for all four classes. Register Today!
Blogging |
Wed, October 29, 2014 11:30-1:00pm COMPLETE
Learn reasons why a small business should blog. We’ll discuss topics for content, when and where to find suitable content and how often to post. We’ll also cover Search Engine Optimization (SEO), connecting to other sites, etiquette and measuring results. Don’t miss this very popular class. Click here to read what participants from our previous Blogging Class said.
Social Media|
Wed, November 5, 2014 11:30-1:00pm SOLD OUT!
What is the value of a “follow”, a “Like”, or a LinkedIn “endorsement”? Does social media bring new clients within a B2B platform? Does Twitter or Facebook generate revenue? Learn the value that social media can bring to your business and how to use it. We’ll discuss the soft costs of using social media; time, education, and content. This is a very popular class and quickly fills up. Click here to read what participants from a previous Social Media Class said.
The Two Mails – Direct Mail & e-mail |
Wed, November 12, 2014 11:30-1:00pm SOLD OUT!
Still one of the most powerful & cost efficient ways to market, Direct Mail is interactive, personal and highly targeted. It is also a digital driving machine. This class covers the basics of how to use direct mail today and how to combine mail with e-mail blasts for maximum return. We’ll cover content and measurement too. We’ll discuss the minefields surrounding e-mail blasts and privacy regulations. We’ll review how to study, catalog and build your list while discussing content, links, and the many template programs that are available today. Learn how to create an e-mail strategy that includes frequency & design and how to measure your results. Register today to ensure your spot. Click here to read what participants from a previous Two-Mails class said.
Search Engine Optimization |
Wed, November 19, 2014 11:30-1:00pm REGISTER HERE
Our partners at Siteboxpro, a local leader in SEO and web marketing, will conduct this class. Learn about the process of organically improving the visibility of your website in search engine results. We’ll discuss target-paid listing, budgets, and learn about the different kinds of searches available including image, local and video searches. Don’t miss this informative and very popular class, register today! Click here to read what participants from a previous SEO class said.
Our Fall Seminar Series on Marketing For Small Business has been awesome! We’ve met such great people and gotten to know some fabulous companies! This week’s class covered, The Two Mails: Direct Mail | e-mail. 100% of the attendees submitted a survey and 100% rated the class EXCELLENT! Thank you! See you next week for our Search Engine Optimization class hosted by our partners at Siteboxpro.
Our Fall Seminar Series kicked off earlier this week and we are thrilled to report that we received feedback from 100% of the participants! Thank you to all of the awesome people and companies for joining us!
Check out what they told us:
75% of the students rated our Blogging Seminar as Excellent!
And 100% of the participants signed up for the remaining three classes. THANK YOU! There is still (some) room available, won’t you join us? Click here for details.
Have you scanned this month’s QR code from your BEB-Business Extension Bureau 2014 calendar?
We have a special message for you!
You can also click here to see it!
DATA
The holiday season is the most lucrative time for so many businesses, including nonprofit organizations. Be courteous and conscientious to your existing and potential clients, be sure to run your database against the deceased file before you mail.
MAILING
Traditional thinking equates the kick-off of holiday shopping with the day after Thanksgiving. The online shopping revolution has changed the rules of the game. Research shows that holiday spending starts to increase as early as the beginning of October and many large companies start their direct marketing campaigns before Thanksgiving. One thing is clear: consumers are ready to spend before November. Don’t miss out on early sales, mail today.
SOCIAL MEDIA
Create or join in a special hashtag specifically created to engage your followers. This holiday season, BEB will promote the hashtag #HolidayFav (Holiday Favorites). We’ll ask our audience to share their favorites through the entire holiday season, won’t you join us?
Social media use is rapidly growing across all demographics. Current studies show that 73% of online adults now use a social network of some kind, and 42% are using multiple social networks. 92% of internet users ages 18 to 29 log into a social network daily. Even among seniors 65 and older, social networking use is at 38%. Great social media enhances the response rate of direct mail, and with the huge numbers of consumers interacting on social media platforms, it’s imperative that companies begin to use these as part of their multi-channel marketing campaigns if they haven’t already.
Due to growing demand and a natural extension of service strategy for our clients, BEB has taken on social media in all its many forms! Both established and new companies are benefiting from the use of social media, and growing their customer base through engagement! Platforms such as Facebook, Twitter, Instagram & LinkedIn allow us to reach out to existing customers and prospects in a friendly and informative way, as well as keeping up to date with the latest technologies available!
Do you know who your customers really are? Have you reviewed their characteristics, trends or likeness? Do you know if your marketing message is speaking to your audience? Let us run a “Snapshot” on your database today.
Here’s how it works. You provide us with a list (or lists) containing names and addresses. We’ll run those records against a comprehensive consumer database that contains over 175 million records.
The database has a 30-year history and is compiled using over 100 sources including children’s catalogers, county record data, online surveys, public records, purchase transactions and telephone directories. Analysis will be conducted using the criteria from matched records.
In return you will receive an in-depth look at your customer base. Analysis includes:
…AND MORE!
*Analysis is presented using percentages from matched records for each element.
We will walk you through the trends that will allow you to identify characteristics of good clients and what criteria you’ll need to select when purchasing marketing lists for new business acquisition.
This amazing tool also helps your marketing department understand their audience which enables fine-tuned and well-honed messaging for maximum results.
We recommend our clients conduct a Snapshot every two (2) years on their in house databases to keep current and ensure they know their customers. Call for your Snapshot today!
Additional Databases Available
Specialty Lists:
Ailment | Auto | New Movers
And More!