Congratulations to our Vice President of Marketing, Joy Zehrbach, for receiving a Graphic Excellence Award of Appreciation yesterday! The honor was bestowed by the Printing Industries of the Gulf Coast, a chapter of the national trade association known as PIA (Printing Industries of America).
The award was presented for our contributions to the Association and for Joy’s co-hosting this year’s Graphic Excellence Award ceremony.
We are pleased and proud to bring home two Graphic Excellence awards this year! Last night the Printing Industries of the Gulf Coast hosted their annual gala to honor the best of the best in Houston and surrounding areas printing world. Printers and marketers gathered at the Hilton-Greenway to celebrate this year’s winners!
BEB picked up two awards! The first; an Award of Merit for our digital and interactive 2012 Holiday card and the second is a Graphic Excellence Award for our bi-monthly newsletter, The Bureau! It was a packed house at the event last night and a good time was had by all!
Angel Wiener and Joy Zerbach attended the awards gala.
Over 200 people attended this prestigious annual event hosted by the PICG
We are excited to announce that we have been awarded honors from the Printing Industries of the Gulf Coast. We won 2 Awards of Merit and a Graphic Excellence Award (GEA)!
The awards of merit go to BEB and BEBdata (our sister company) for our individual and interactive holiday cards! The cards were well received and each contained a QR Code directing recipients to a YouTube holiday video!
BEBdata generated a 4.3% hit rate and BEB generated a 5.8% hit rate to each video.
In addition, we won a GEA for our newsletter, The Bureau! The Bureau is created bi-monthly and is a multi-channel marketing vehicle designed to share the latest happenings with postal reform, industry trends, and case studies. We also include a section called The Back Wall – Life Around BEB that displays photos of staff to lend a personal touch to our corporate image.
All three award-winning pieces were printed on a Konica Minolta digital press and are interactive using cross-channel marketing for interactive communication and tracking.
We are honored to receive these prestigious awards and we can’t wait for the big ceremony at the Plaza Ballroom in the Doubletree Greenway on April 17, Houston TX.
Kristin Howel (DP|IT) and Angel Wiener (Client Services)
Some of the ladies of Business Extension Bureau attended the much anticipated Women In Print luncheon held by the Printing Industries of the Gulf Coast (PICG). The year’s event was held at the Tasting Room and our key-note speaker was Gina Testa of Xerox. Gina discussed the future of print which includes personalized packaging, mobile interaction, and Gamification, (the use of game-thinking and mechanics in a non-game context in order to engage users and solve problems). She went on to say that technology is a “great equalizer” and print is no longer an art. It’s a science. She is a fascinating speaker and we learned a lot!
It was a packed house today as Patty Eldridge of the PICG reviewed the upcoming Graphic Excellence Awards, shared pamphlets on how Print Is Green and outlined other educational and networking events sponsored by the PICG. BEB is committed to the continuing education of our staff to keep our clients (both existing and future) abreast of the latest solutions and technology available.
Some of the ladies of BEB will attend the upcoming Printing Industries of the Gulf Coast (also known as the PIGC) 2013 Women in Print Luncheon on March 5th at the Tasting Room.
We will join other women in the graphics, creative and marketing industry for a luncheon to meet, greet and get to know others in the Houston graphics community. Highlighted topics are emerging markets within the printing and mailing industry.