Tag Archives: Houston

In Your Mailbox – Fall Seminar Series

This summer we conducted four, one-hour seminars that focused on marketing your business. Each of the four classes “sold out” and each were rated by the attendees as “excellent”. We were asked to offer the classes again, and we listened!

Classes are limited to 8 people to allow for lively interaction and more personalized learning. Cost is only $20/per person, per session or $75/per person for all four classes. Lunch is included.   Look in your mailbox for our latest mailing promoting this series.  These classes are popular and fill quickly!  Click here for details of each class, schedules and registration.

2014-09-17 Fall Classes

FALL SEMINAR SERIES KICKS OFF

FALL VIDEO BUGThis summer we conducted, four, one-hour seminars that focused on marketing your business.  Each of the four classes “Sold-Out” and each were rated by the attendees as “excellent”.  We were asked to offer the classes again, and we listened!

Classes are limited to 8 people to allow for lively interaction and more personalized learning.  Cost is only $20/per person, per session or $75/per person for all four classes.  Lunch is included.  Click here for details and registration.

BLOGGING CLASS BUTTONNEXT CLASS: Tuesday, September 30th

SOCIAL MEDIA BUTTONNEXT CLASS: Tuesday, October 7th

DIRECT MAIL - EMAIL BUTTONNEXT CLASS: Tuesday, October 14th

SEO BUTTONNEXT CLASS: Tuesday, October 21st

BEB Receives 2014 Houston Award

2014-Houston AwardHOUSTON August 21, 2014 — Business Extension Bureau of Texas Inc has been selected for the 2014 Houston Award in the Mailing Lists category by the Houston Award Program.

Each year, the Houston Award Program identifies companies that have achieved exceptional marketing success in their local community and business category. These are local companies that enhance the positive image of small business through service to their customers and our community. These exceptional companies help make the Houston area a great place to live, work and play.

Various sources of information were gathered and analyzed to choose the winners in each category. The 2014 Houston Award Program focuses on quality, not quantity. Winners are determined based on the information gathered both internally by the Houston Award Program and data provided by third parties.

The Houston Award Program is an annual awards program honoring the achievements and accomplishments of local businesses throughout the Houston area. Recognition is given to those companies that have shown the ability to use their best practices and implemented programs to generate competitive advantages and long-term value.

The Houston Award Program was established to recognize the best of local businesses in our community. The organization works exclusively with local business owners, trade groups, professional associations and other business advertising and marketing groups.

National PCC Day September 9th

2014-09-09  NATIONAL PCC DAYWe’ll be at the 2014 National Postal Customer Council (PCC) Day celebration hosted by the Houston Postal Service.  We’ll join other PCC’s across the country to celebrate National Postal Customer Council Week and hear a special message from Postmaster General Patrick Donahoe.  In addition, Jo Ann Feindt, USPS Area Vice President will also be speaking.

We’ll learn about what is new from the US Postal Service for 2015 including postal changes, facility closures and Full Service mailing.  We are proud members of the Houston PCC and will be at the Houston Texans Grille to support our partners on September 9, 2014.  Go to houstonpcc.com for details.

SEO Seminar Hits A Home Run

Wow! Thank You!

Once again, 100% of the attendees to our Marketing for Small Business Series completed a survey, and once again, 100% rated the class EXCELLENT!

100% said they would recommend the class to a colleague or friend and 100% rated the interaction as excellent too.

So many great participants in our Series

So many great participants in our Series

Check out the responses to the question; what was good about the seminar?

• Well prepared
• The presentation
• I’m a visual learner so the slide show worked great!
• Very precise info
• Effective, easy to implement ideas
• Information Provided
• In depth education on SEO and key tips to increase rankings

Special Thanks to Jeremiah Mohr and John Horrell of Siteboxpro for guest speaking.  You guys did a fantastic job and they have agreed to guest teach for the upcoming Fall Seminars too!  Check out Siteboxpro by clicking here.

Yesterday’s meeting marked the final of the four Summer Seminar Series. Each of the four classes “sold out” and each were rated “excellent” by the attendees. We have been asked to offer the classes again; and we listened!

Lively interaction was a highlight of the series.  Here's our Ro Royall talking about social media

Lively interaction was a highlight of the series. Here’s our Ro Royall talking about social media

Classes will resume in the fall, the first on Blogging will commence September 30th. We’ll keep you apprised of dates and times for all four classes in the coming week.

Participants asked us to offer further education classes as well. We will construct additional, more in depth classes using the theme of “How To:” (How to Tweet, How to write a blog, etc.) and anticipate execution of the curriculum in the 4th quarter of this year. Again, we’ll keep you posted.

In the meantime, thank you, to all of the wonderful participants and amazing companies for participating in our inaugural Summer Seminar Series and Happy Marketing!

 

Informative and Measurable Marketing Tools – Email Blast Results

90-days ago, BEB-Business Extension Bureau was asked to manage a local industry trade association’s e-mail and social media marketing.  We’re excited to see the progress made in just a few months!

EMAIL BLAST 2014-07 PIGC

 

Open rates have increased by 6.1%.  Bounce rates have decreased by 1% (2% under the industry average) and Opt-Outs dropped by 0.1%.  This chart shows the industry average rates (blue), the trade association’s first quarter activity (red) and activity since we were asked to manage the program (green).  Tracking results enables us to make any necessary adjustments and keeps focus on the end goals of marketing.  If you’re not using e-mail marketing in your current suite of marketing, you’re missing out on a powerful, inexpensive and very informative tool.

Check out our “How To:  E-mail” classes in August and September.